Your Austin Press Room
Austin is where tech, music and startups meet. The Texas capital has become one of the country’s hottest places to launch a company or a product. The Austin Press Room carries official releases from across Central Texas and from innovators who want to be heard in Silicon Hills.
South by Southwest takes over Austin every March with music, film and tech.
Austin is the capital of Texas.
Austin calls itself the Live Music Capital of the World.
Doxie Roastworks Redefines Freshness by Roasting Every Coffee Order Only After It Is Placed by the Customer
Doxie Roastworks has built a loyal following by refusing to roast a single bean until a customer places an order, ensuring every bag arrives at peak flavor. The dachshund-themed specialty ro…
Boo Buddy LLC Introduces Glow-in-the-Dark Plush That Lets Children See the Impact of Their Kind Acts
Boo Buddy LLC has launched a one-of-a-kind interactive plush toy that turns everyday acts of kindness into a visible glow children can discover on the toy's heart. The 2026 NAPPA Winner is a…
Woman-Owned NuYOU360 Prices FDA Cleared Red Light Therapy Masks From $289, Built on the Founder's Own Decade of Daily Use
NuYOU360 Ventures LLC was founded by a woman who used red light therapy daily for nearly a decade before selling a single device. The company now offers FDA Cleared masks starting at $289, p…
Iron Faith Racing Launches Faith-Driven Drag Racing Program Built on Family, Purpose, and Competitive Ambition
North Carolina-based Iron Faith Racing LLC introduces its family-driven motorsports program, featuring a 2014 Mustang GT named "Testimony," a young driver development initiative, and a growi…
FitGlow Unites Fitness Equipment and Personal Care in One Online Destination
Direct-to-consumer brand FitGlow Fitness Gear is drawing a growing community of customers to its online storefront by pairing practical fitness equipment with a curated personal care and rec…
Giulia Deamina Closes Fashion Revolution Trilogy with Interactive Vol. 3 Launching Worldwide October 15, 2026
The final volume of the Fashion Revolution trilogy by author and journalist Giulia Deamina launches worldwide on October 15, 2026, offering readers ages 12–18 an immersive fashion academy ex…
DMX Smart Link Delivers Professional Stage Lighting Control to Churches and Mobile DJs Through One Unified Platform
DMX Smart Link enables churches, mobile DJs, and small venues to operate both professional DMX stage lighting and consumer smart lights from a single controller. With 13,064 built-in fixture…
The Mad Botter INC Brings Resourceful Engineering to Agriculture and Manufacturing Operations Nationwide
The Mad Botter INC helps small and midsize agricultural operations and manufacturers modernize by connecting their existing equipment, software, and data rather than forcing costly full repl…
86 DEFEAT™ Shines a Light on the Unsung Workforce Behind Every Restaurant Meal and Every Perfectly Poured Drink
Apparel brand 86 DEFEAT™ is drawing industry attention for its honest portrayal of hospitality work and its dedication to the workers who keep restaurants and bars running. The brand pairs b…
Award-Winning Nirvana Wellness Store Highlights Education as Core Pillar of Its Mission for Women
Nirvana Wellness Store is placing renewed emphasis on its educational platform as a primary tool for empowering women to understand and respond to their changing bodies. The company's approa…
Children's Book Author Daniel Buehler Expands Creative Vision with Pure Veteran Lifestyle Brand for Patriotic Americans
Daniel Buehler, the author behind beloved children's titles "The Great Gaga Laga" and "The Great Gaga Laga and Friends," is channeling his storytelling talents into Pure Veteran, a consumer…
From Backyard Boards to a Growing Brand: How Four Bag Apparel Turned Family Game Nights Into a Business
Four Bag Apparel, Inc. traces its origins to friendly cornhole matches among family and friends, where the jokes proved just as memorable as the competition. The company has since channeled…